Business broker in Jacksonville, FL
Sell your Jacksonville business confidentially, with a licensed broker who knows the local buyer pool. No upfront fees.
Or call or text (904) 789-1276 · Ryan C. Winter, Truforte Business Group

Looking for a business broker in Jacksonville, FL? I am Ryan C. Winter, a licensed business broker with Truforte Business Group. I help Jacksonville owners sell their businesses confidentially, value them accurately, and find qualified buyers. Based in nearby St. Augustine, I work throughout the Jacksonville metro and all of Northeast Florida.
Selling the business you built is one of the largest financial decisions of your life, and you only get to do it once. You want it handled quietly, priced correctly, and taken all the way to closing by someone who treats it like their own. That is the work I do for business owners across Jacksonville.
A business broker who knows the Jacksonville market
Jacksonville has a large, varied small business market. Steady population growth, no personal state income tax, a deepwater port, and a broad mix of industries have created a healthy pool of buyers, including out of state buyers relocating to the First Coast to own a business here. That demand is good news if you are thinking about selling.
I work with owners across the metro and the surrounding counties: Duval, St. Johns, Clay, and Nassau. Home services, healthcare, professional services, distribution and logistics, restaurants, retail, and manufacturing are all active here, and each sells a little differently. Knowing the local buyer pool and what they pay for is part of getting you the right result.
How I help Jacksonville business owners
Selling a business
I manage the entire sale: a defensible valuation, clean financial packaging, confidential marketing to qualified buyers, negotiation, and closing. Your employees, competitors, and customers do not find out until you are ready. Start with how to sell a business in Jacksonville, or see the full statewide walkthrough in how to sell a business in Florida.
Valuing a business
Before anything else, you need to know what your business is realistically worth. Use my free valuation calculator for a starting number, then I can prepare a detailed, confidential broker opinion of value.
Buying a business
If you are looking to acquire, I can help you find and evaluate the right opportunity. Start with what first-time buyers in Jacksonville need to know.
Why work with an individual broker, not just a firm
When you hire a large brokerage, you often get whoever is assigned to you. When you work with me, you get me: the person who values your business, markets it, screens the buyers, and sits at the closing table. Your sale is confidential, and it is personal. I will also tell you honestly what would strengthen your price, or when you already have a buyer and mostly need a good attorney. I would rather earn your trust than rush a listing. For a fair look at the local options, I wrote an honest guide to the best business brokers in Jacksonville, and yes, I included my competitors.
Licensed, local, and accountable
Business brokers in Florida are regulated under Chapter 475 of the Florida Statutes and must hold a real estate license issued by the Florida Department of Business and Professional Regulation. I am a licensed broker and a member of the Business Brokers of Florida, which gives your listing access to the statewide BBF cooperative network of member brokers and their buyers. You can verify my license with the DBPR in a few minutes, and I encourage you to verify anyone you are considering.
Jacksonville office
Ryan C. Winter
Truforte Business Group
12574 Flagler Center Blvd #101
Jacksonville, FL 32258
By appointment
Call or text (904) 789-1276
Areas I serve in Northeast Florida
Frequently asked questions
How do I find a good business broker in Jacksonville?
Look for a licensed Florida broker with local market knowledge, a confidential process, and a clear valuation method. Verify the license on the DBPR website, ask how they qualify buyers, and make sure you are working with the actual person handling your sale. My guide on how to find the right business broker in Jacksonville walks through the questions to ask.
What does a business broker charge in Jacksonville?
I am paid a success fee paid at closing that varies with the size of the transaction, within a broad range of 8 to 15 percent, with no upfront fees. See what a business broker charges in Florida for the full breakdown.
How long does it take to sell a business in Jacksonville?
It varies with how prepared you are. Most main street businesses take six to twelve months from listing to closing, and a well-prepared business with clean financials often moves faster. See how long it takes to sell a business in Florida.
Will my employees and customers find out my Jacksonville business is for sale?
Not if the sale is run properly. The business is marketed under a blind profile, buyers sign a non-disclosure agreement and are financially qualified before receiving identifying details, and staff are usually told at or just before closing. See what happens to employees when you sell.
Do you only work in Jacksonville?
No. I am based in St. Augustine and serve the entire Jacksonville metro, all of Northeast Florida, and business owners throughout the state.
Talk to a Jacksonville business broker
Whether you are ready to sell now or just want to know what your business is worth, there is no cost to start. Run your numbers with the free valuation calculator, read the complete seller’s guide, or book a confidential call. Call or text (904) 789-1276 · Ryan C. Winter, Truforte Business Group.
Disclaimer: This page is general information, not legal, tax, accounting, or financial advice. I am a licensed business broker, not an attorney or accountant. Every business and every sale is different, and laws and tax rules change, so talk with a licensed attorney and a CPA about your situation before you act on anything here.
Thinking About Selling?